Abstract: A method of matching a golfer's skills to a particular brand of golf balls by first testing a golfer's skills using a golf launch monitor, the data derived from this test being entered into an extensive computerized system of research databases. Further test results are taken for putting comparisons between all brands within the system. A final category known as “the feel index” is also tested and entered into the computer database. Based upon the results and golfer preference towards distance, accuracy, putting and feel, the top brand is selected for that person. This brand is then subjected to a series of air cannon tests to determine the performance characteristics of each ball. The balls are then subdivided into groups and performance rated for consistency.