Abstract: The present invention relates to systems for product authentication. Unique identifiers are associated with products. Said identifiers are captured through a camera of the client device and transmitted to authentication server; whereupon said authentication server authenticates the products by contacting an authentication database which includes manufacturer-provided authentication information.

Abstract: A method for contactless payment is disclosed. The method comprises, at a point of sale, initiating payment by transmitting a token from a first device to a second device using a speaker associated with a first device, and a microphone associated with the second device; transmitting the token from the second device to a payment server; authenticating the token by the payment server; and upon successful authentication of the token, determining with a payment server whether the authorize of the payment.

Abstract: A computer-implemented method for generating coupons is provided. The method comprises receiving a query for a coupon from a publisher for an ad unit; wherein said ad unit is designed by a third party designer and comprises certain visually perceptible elements; responsive to receiving the query determining if a coupon should be generated for the ad unit; if it is determined that a coupon should be generated for the ad unit, then: (A) retrieving stored data to corresponding to the ad unit; (B) using the stored data, to automatically generate a coupon for displaying together with the ad unit; wherein said coupon includes elements that visually correspond to the visually perceptible elements of the ad unit; and (C) transmitting said coupon to the publisher for displaying with the ad unit.

Abstract: A method for updating consumers is provided. The method comprises tracking coupon redemption activity across a plurality of store locations; maintaining a coupon redemption store list comprising stores that are currently able to redeem coupon based on the coupon redemption activity; and updating a plurality of client devices with at least a subset of information from the coupon redemption store list to enable shoppers to know the stores at which coupons are redeemable.

Abstract: A computer-implemented method for generating coupons is provided. The method comprises receiving a request for a coupon from a publisher; responsive to the request selectively generating a coupon, said coupon comprising: (a) a unique coupon id; (b) code associated with a clipping button which when executed on a customer device configured to display the coupon together with media content and an ad unit associated with the media content, causes the customer device to send a clipping notification message including the coupon id to the coupon server system upon selection of the clipping button by a customer; sending the coupon to the publisher for displaying with said media content on the customer device; receiving the coupon clipping notification message from the customer device upon selection of the clipping button by the customer; and creating an association between the coupon id in the coupon clipping notification and the customer.

Abstract: A method for initiating an action responsive to a promotion. The method comprises causing placement of a visual indicator on a billboard, said visual indicator to indicate an existence of a promotion associated with an advertisement carried by the billboard; enabling a scanning process to cause a consumer to scan the visual indicator with a mobile device to generate scan data; and processing the scan data to initiate at least one action based on at least one pre-provisioned action a server system as part of said promotion.

Abstract: An authentication system configured to identify counterfeit articles. The authentication system configured to capture and scan an optical code engraved on an artifact, decode the optical code to determine a unique code associated with an article, transmitting the unique code to the authentication server and receiving a result of authentication from the authentication server to verify the authenticity of the article being scanned.

Abstract: The present invention relates to both systems and methods for product authentication. Unique identifiers are associated with products. Said identifiers are captured through a camera of the client device and transmitted to authentication server; whereupon said authentication server authenticates the products by contacting an authentication database would manufacturer-provided authentication information.

Abstract: A method for redeeming a coupon using a mobile device is disclosed. The method comprises allowing a user to select the coupon; accessing at least one melody stored in a memory of the mobile device; passing a coupon identifier for the coupon and the at least one melody to an encoder component of the mobile device encoding the coupon identifier and the melody by the encoder component to generate a signal for transmission; and transmitting said signal through a speaker of said mobile device for reception through a microphone of a receiving mobile device.

Abstract: An identification tag comprising a display and a mechanical actuator is disclosed. A visual indication associated with a manufacturer is displayed by a display. The mechanical actuator comprises a reservoir to contain a fluid component. The mechanical actuator is connected to the display via a conduit.