Patents Assigned to Alex Mashinsky Family Trust
  • System and method for facilitating targeted marketing over a telecommunications network
    Patent number: 7751548
    Abstract: A method and system for facilitating targeted marketing over a telecommunications network that includes a central controller which receives a data request from an originating party to a terminating party. The identity of the terminating party is established and targeted marketing material, for example, a coupon for the terminating party or a competitor of the terminating party, is offered to the originating party.
    Type: Grant
    Filed: March 15, 2002
    Date of Patent: July 6, 2010
    Assignee: Alex Mashinsky Family Trust
    Inventors: Alex Mashinsky, Jeff Parness