Abstract: A fishing lure includes a body portion, a hook member coupled to a junction region disposed distal of the body portion, and a shielding skirt extending from the body member. The body portion includes a rotatable member configured to rotate about a central longitudinal axis in the presence of fluid friction acting against the lure. The shielding skirt extends outward from the body portion and is configured to assume a first configuration during retrieval of the lure that defines a protective zone that protects the hook member from ensnaring structures, such as submerged vegetation. The shielding skirt is collapsible by contacting lateral forces into a second configuration in which one or more terminal endpoints of the hook member is exposed and available to ensnare the source of the contacting lateral force, such as a fish. The shielding skirt resiliently returns to the first configuration when the lateral forces are removed.