Abstract: The present invention provides a multi-purpose business card that includes contact information of a contact, as well as an e-value that can be redeemable by a recipient of the business card at a point-of-sale in exchange for wares and/or services. The e-value associated with the business card serves as an incentive for the recipient to retain and use the business card. Moreover, the contact can monitor the use of the business card and in the event of extended periods of non-use or expenditure in the amount of e-value associated with the business card in consideration for wares or services, the contact may offer to replace the card or replenish its e-value to ensure preservation and continued retention of the multi-purpose business card.