Patents Assigned to B.E. Technologies, LLC
  • Publication number: 20130013410
    Abstract: In one inventive aspect, a method of reactive targeted advertising provides for display of advertising, via the internet, to computers of users. In a particular example, a plurality of keywords are stored in a memory. The method comprises determining whether one or more of those keywords are used in a web page, and for any keywords determined to be used, an advertisement is selected using those keywords. The advertisement is for display on the computer of the user who is accessing the web page. A request is received for the selected advertisement, and the advertisement is provided, from an advertising server and over the internet, for display on the computer of the user.
    Type: Application
    Filed: September 14, 2012
    Publication date: January 10, 2013
    Applicant: B.E. Technologies, LLC
    Inventor: Martin David HOYLE
  • Publication number: 20130013405
    Abstract: In one inventive aspect, a method of reactive targeted advertising provides for display of advertising, via the internet, to computers of users. In a particular example, a plurality of keywords are stored in a memory. The method comprises determining whether one or more of those keywords are used in a web page, and for any keywords determined to be used, an advertisement is selected using those keywords. The advertisement is for display on the computer of the user who is accessing the web page. A request is received for the selected advertisement, and the advertisement is provided, from an advertising server and over the internet, for display on the computer of the user.
    Type: Application
    Filed: September 14, 2012
    Publication date: January 10, 2013
    Applicant: B.E. TECHNOLOGIES, LLC
    Inventor: Martin David HOYLE
  • Publication number: 20100114705
    Abstract: In one inventive aspect, a method of reactive targeted advertising provides for display of advertising, via the internet, to computers of users. In a particular example, a plurality of keywords are stored in a memory. The method comprises determining whether one or more of those keywords are used in a web page, and for any keywords determined to be used, an advertisement is selected using those keywords. The advertisement is for display on the computer of the user who is accessing the web page. A request is received for the selected advertisement, and the advertisement is provided, from an advertising server and over the internet, for display on the computer of the user.
    Type: Application
    Filed: January 22, 2010
    Publication date: May 6, 2010
    Applicant: B.E. Technologies, LLC
    Inventor: Martin David Hoyle