Abstract: A buckle assembly having a plurality of removable and interchangeable ornamental face plates. The buckle assembly includes a primary buckle component, a secondary buckle component and the face member components. The primary and secondary buckle components are selectively securable, i.e. male/female, to form a belt into a loop. The face plate members have a plurality of fasteners insertable into a plurality of receptacles on an outer surface of the primary buckle component. An outer surface of the face plate member carries an ornamental design, such as, indicia, a logo, a picture, words, or color. A single buckle assembly may include a plurality of face plate members to provide varying ornamental designs.