Abstract: A system comprising the metering of the effectiveness of media campaigns, the system comprising a network and a system backend communicable with said network, the system backend having a processor configured to track at least one media campaign, wherein the at least one media campaign is further associated with at least one manifest indicia embodying a media campaign point of contact and the system backend further configured to communicate via said network with at least one campaign management client managing the at least one media campaign, and define an interface for the at least one campaign management client to associate at least one media affiliate client to the at least one media campaign.

Abstract: A novel method and means for indicating whether the source of water accumulation on a concrete floor of a basement or other subterranean room is moisture condensation, even some time after the moisture content or humidity of the atmosphere within the room has been reduced. The novel means comprises a temperature-conductive, rust-resistant metallic plate for condensing and collecting water from a humid basement atmosphere when the temperature of the plate is lower than the dewpoint of the humid atmosphere. The metallic plate has a thickness of at lest about 0.2 inch and has a flat bottom surface for temperature conductive contact with a flat concrete basement floor. The plate also has an upper surface having with a centralized recessed area for the accumulation of water condensed from the humid atmosphere in the basement when the temperature of the metallic plate, as conducted from the basement floor, is lower than the dewpoint of the humid atmosphere surrounding the metallic plate.