Abstract: A system and method for digitally classifying and analyzing exposure to behavioral influencers to probabilistically determine behaviors likely to be demonstrated by an individual or cohorts of individuals based on a combination of demographic and psychographic attributes. The system and method transforms raw data into useful data elements having associated exteroceptive values and other metadata that is useful for further evaluation, analysis, integration into a model, or other behavioral data utilization.
Abstract: A system and method for digitally classifying and analyzing exposure to behavioral influencers to probabilistically determine behaviors likely to be demonstrated by an individual or cohorts of individuals based on a combination of demographic and psychographic attributes. The system and method transforms raw data into useful data elements having associated exteroceptive values and other metadata that is useful for further evaluation, analysis, integration into a model, or other behavioral data utilization.
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