Abstract: An in-ground flower holder is provided with a body having a top opening defined by a planar or flanged area and a lower opening passage through which water may flow. An insert is located within the interior of the body, the insert having a gripping area which allows access to the insert by a user when the flower holder is embedded within the ground. A base of the insert is used to carry flowers placed within the body. A bottom surface of a base of the insert carries a plug member which is adapted to substantially a similar size as an opening formed as a funnel in the bottom of the body. When in one holding position, the plug and funnel form a watertight seal thereby holding any water within the interior. When the insert is moved to another position, the watertight seal is broken and a passage for water out of the interior is provided. A lock maintains the insert within the interior of the body. Additionally, the upper surface of the body or of the lock is configured such that indicia may be placed thereon.