Abstract: In accordance with one or more aspects, service requesters (e.g., advertisers) and/or affiliates (e.g., providing data traffic) may be set up for operation on a performance exchange. In accordance with other aspects, performance and monitoring may be carried out for such advertisers and/or affiliates. In some embodiments, a quality assessment module monitors resource distribution by affiliates (including user response characteristics), and assesses quality characteristics of the distribution and related responses based on the monitored performance and stored affiliate data. Affiliate performance metrics are generated based on the quality characteristics. A router establishes routing criteria for service requesters, which may include information for selecting data traffic resources to be routed and served by the affiliates for providing traffic.

Abstract: A ceiling fan accessory unit of the present invention is constructed in a manner in which the accessories can be attached and supplied with electric power by mounting the ceiling fan accessory unit to an existing ceiling fan. The ceiling fan includes a fan unit that houses a fan motor that rotates a plurality of fan blades. The fan unit includes a bottom portion having electric power wires and a connection portion adapted to receive a connector. The ceiling fan accessory unit communicates with a wireless transmitter that transmits audio signals. The ceiling fan accessory unit includes a housing, a wireless receiver and at least one speaker.