Abstract: In a preferred embodiment, there is provided an elongated tubular label holder having a contact adhesive backing by diagonally extending adhesive strips relative to a longitudinal axis of the elongated tubular label holder, the adhesive coatings extending over a major proportion of the width of the tubular label holder whereby, relative to total area of the rearward face of the tubular label holder upper and lower width-edges are firmly securable along the elongated length of the tubular label holder; the adhesive strips are spaced-apart and define diagonal spaces which provide cut-lines (imaginary) for the cutting thereof when the data insert card is in a withdrawn state; the data insert card is provided or cut with a full portion which when in the inserted state extends beyond the diagonally-cut open-end edge of the elongated tubular label holder as a handle-grasping area.