Abstract: A mobile technology platform (MTP) and method for customizing a multiple-persona MTP are provided. The method includes detecting an activation of a persona on the MTP, wherein the persona is associated with an execution environment; identifying at least one operating condition related to execution of the persona on the MTP; determining at least one customization parameter based on the at least one operating condition; and customizing the execution environment based on the determined at least one customization parameter.

Abstract: Techniques for managing access to hardware resources on a multiple-persona mobile technology platform (MTP). The method comprises: detecting an access event between at least one persona and at least one hardware resource of the MTP; identifying at least one access control of the at least one persona; determining for each persona, based on the at least one access control, whether the persona has permission to access the at least one hardware resource; and upon determining that at least one permitted persona has permission to access the at least one hardware resource, granting the access to the at least one permitted persona.

Abstract: A method and multiple-persona multiple technology platform (MTP) for managing connections between access points and a plurality of personas are provided. The method includes identifying at least one available access point (AP); analyzing a plurality of AP profiles defined for the plurality of personas in the MTP to identify at least one persona having permissions to connect the available access point; and establishing a connection between at least one permitted persona and the available access point respective of an AP profile of the at least one permitted persona, wherein a permitted persona is a persona in the MTP identified as having permissions to access the available access point.

Abstract: A method and system for managing content items associated with personas of a multiple-persona mobile technology platform (MTP) are provided. The method includes receiving a request to perform an action on a content item associated with a first persona of a plurality of personas defined in the MTP, wherein the request is generated by the first persona; identifying at least a second persona of the plurality of personas defined in the MTP is linked to the content item; performing the requested action, when the at least second persona is not linked to the content item; and managing a link between the first persona and the content item, when the at least second persona is linked to the content item.

Abstract: A method and user terminal for executing an anonymous or limited persona on a mobile technology platform (MTP) are provided. The method includes configuring a persona to be an anonymous persona by hiding at least an activity performed within the persona; executing the anonymous persona in a background operation of the MTP; checking if a secret request to activate the anonymous persona has been received; and activating the anonymous persona in the foreground of the operation of the MTP, upon receiving the secret request.

Abstract: A method, user terminal, and server are provided for activating a persona in a multiple-persona mobile technology platform (MTP). The method includes receiving at least one activation parameter value respective of the MTP; retrieving at least one activation rule defining at least one activation condition and at least one action to be performed on at least one persona of the multiple-persona of the MTP; analyzing the at least one received activation parameter value to determine the if the at least one activation condition has been met; and, upon determining that the at least one activation condition has been satisfied, applying the at least one action defined in the satisfied activation condition on the at least one persona.

Abstract: A method for customizing a service to a user on a mobile technology platform based on an inferred context is presented. The method comprises identifying activities performed by a user of the mobile technology platform; inferring a current context of the user based on the identified activities and data about the user collected from at least one of the mobile technology platforms and at least one device associated with the user; and customizing the service to the user based on the inferred context.

Abstract: A method and system are provided for performing an inter-process communication (IPC) transaction among multiple personas in a mobile technology platform. The method includes receiving a request for an IPC transaction from an initiating persona to transfer data to at least one receiving persona, wherein the initiating and receiving personas are part of the multiple personas; analyzing the request to identify whether the initiating persona has permissions to transfer the data to the at least one receiving persona; upon identifying that the initiating persona has permissions to transfer the data, receiving the data from the initiating persona, when the initiating persona has the required permissions; analyzing the received data to determine compatibility with the at least one receiving persona; and upon determining that the data is compatible, enabling execution of the IPC transaction, thereby allowing the transfer of data.

Abstract: A method and system for sharing programs among first and second personas on a mobile technology platform equipped with a display. The method includes providing a first software application; in response to a user's launch of the first application in either the first persona or the second persona, starting the first application in a third persona; and in response to the user's launch of the first application in either the first persona or the second persona, switching the user from a persona of origin to the third persona, wherein the persona of origin is the persona in which the user launched the first application, wherein the first and second personas are defined as a set of user preferences associated with an operating system of the mobile technology platform.

Abstract: A method and system are provided for customizing a service to a user on a mobile technology platform. The method include determining which of a plurality of personas defined in the mobile technology platform is an active persona, wherein each persona of the plurality of personas is defined as a set of user preferences associated with an operating system of the mobile technology platform; and customizing a service to the user based on the active persona.

Abstract: A method and system for switching between personas on a mobile technology platform equipped with a display. The method includes rendering a selectable feature on the display while a user is in a first persona; and in response to the user's selection of the selectable feature, undertaking an action in a second persona, wherein the first and second personas are defined as set of user preferences associated with an operating system of the mobile technology platform.

Abstract: A mobile technology platform equipped with a display and a processor is provided. The platform comprises an operating system executed by the processor; and a software program configured to run on the operating system, wherein the software program is further configured to establish a plurality of personas for a user of the mobile technology platform, wherein each of the plurality of personas has a unique set of user preferences associated with a persona, each of the unique set of user preferences corresponds to a unique execution environment, wherein the software program is further configured to establish a first display portion comprising a first persona environment and a second display portion comprising a second persona environment, wherein the first and second persona execution environments do not overlap.

Abstract: A mobile technology platform equipped with a display and a processor is provided. The platform comprises an operating system executed by the processor; and a software program configured to run on the operating system and further configured to establish a plurality of personas for a user of the mobile technology platform, wherein each of the plurality of personas has a unique set of user preferences associated with a persona, wherein each of the unique set of user preferences corresponds to a unique execution environment, and wherein the software program is further configured to allow toggling between the plurality of personas.