Abstract: The present invention is a device for aligning the trailer hitch ball on the towing vehicle, and for lifting the trailer hitch on and off the ball. The device comprises a swiveling vertical post assembly in close proximity to the hitch ball. The swiveling vertical post assembly pivots at its attachment point with the towing vehicle, thereby allowing the user to load or unload a trailer from the vehicle even when the trailer is not perfectly aligned directly behind the vehicle. The swiveling vertical post assembly has a pivotal arm which can be moved from an upper pivot point position to a lower pivot point position. In both the upper position and the lower position, the pivotal arm is allowed to rotate from a generally vertical position to a rearwardly inclined position in order to provide a moving cable guide that helps determine the location and direction of movement of the cable and hence the forces exerted on the tongue end.