Abstract: In a clinical trial program screening method, potential clinical trial candidates are driven to a screening website by, for example, banner ads, text messages, or other electronic advertisements. When a respondent clicks the advertisement, a multiple level screening method is conducted to screen qualified candidates for participation in a clinical trial program. Diagnostic, demographic and/or geographic data are collected from respondents and used to screen for predetermined clinical trial participation criteria. The effectiveness of the recruitment method is periodically evaluated and optimized to realize maximal recruitment efficiency.

Abstract: In a clinical trial recruiting process, online advertisements are strategically placed on websites. When a respondent clicks the advertisements, a screening process, optionally a multiple level screening process, is conducted to screen the respondent for participation in a clinical trial program. Contact information and other data points are collected from successfully screened respondents, securely stored in a data storage unit to maintain the confidentiality and readiness of the same for auditing, and transmitted to a clinical trial conducting organization. The effectiveness of the online advertisement is periodically evaluated to maximize recruitment efficiency.