Patents Assigned to Cliquality, LLC
  • Publication number: 20080306830
    Abstract: A system for determine session, visitor, advertiser and/or website click quality scores includes a data warehouse collected from a plurality of websites, a method of determining whether a goal established for a website is achieved, a data mining system for adjusting the value of certain actions taken by a visitor to a website in accomplishing the websites ultimate goal, and a subsystem for reporting click quality scores to users of the system. For example, the system uses a script included in each page of each website monitored by the system to capture data in the data warehouse. The method for determining whether a goal is achieved may include assigning a website goal associated with access to a category of a page and recording the achievement of the goal or goals, when a visitor in a session accesses a page or pages of the specified category.
    Type: Application
    Filed: June 7, 2007
    Publication date: December 11, 2008
    Applicant: Cliquality, LLC
    Inventors: Ricardo Lasa, Donald Berndt