Abstract: A novel multiple channel architecture is designed to allow targeted advertising directed to television terminals connected to an operations center or a cable headend. Advertisements are displayed during commercial breaks in the television programs. Such advertisements may be broadcast on the same channel as the television program. In addition, feeder channels may carry alternate advertising that may be better suited for certain viewing audiences. The operations center or the cable headend generate a group assignment plan that assigns the television terminals to groups, based on factors such as area of dominant influence, household income and other demographic data, and programs watched data gathered by the television terminals. A switching plan is then generated that instructs the television terminals to remain with the program channel or to switch to one of the alternate feeder channels during the program breaks.

Abstract: A terminal for decoding and presenting encoded realtime and non-realtime interactive program guide (IPG) content including a realtime video portion and a non-realtime guide graphics portion. The terminal includes a demodulator operative to receive and demodulate a modulated signal to provide a transport stream, and a transport demultiplexer coupled to the demodulator and operative to receive and process the transport stream to provide a sequence of transport packets re-timestamped to synchronize encoded realtime content and encoded non-realtime content included therein. At least one video decoder is coupled to the transport demultiplexer and operative to receive and decode the encoded realtime and non-realtime contents to recover the realtime and non-realtime contents for the user interface.

Abstract: A user interface for an interactive information distribution system comprising a graphics region, a video region and a mask/reveal layer. The user interface is generated in a head end of the system as a digital bitstream and transmitted to subscriber equipment for display. Operation of the user interface is facilitated by functions on both a local level with the subscriber equipment and on a system level within the head end. One embodiment of the user interface is an interactive program guide.

Abstract: A set top terminal is disclosed for use with a television delivery system. The terminal receives a television signal and extracts from the signal individual programs for display on a user's television associated with the terminal. The terminal receives a selection of a program or interactive feature from an interactive electronic program guide displayed on the television. An interactive electronic program guide is disclosed for use with a television delivery system. The guide includes a plurality of interconnected menus having display information. The guide also includes a cursor controlled by the user input device for sequencing through the menus and selecting a menu item. The menus include an introductory menu displayed when the guide is started, a main menu that allows access to program submenus and interactive submenus, and during program menus. The during program menus include both overlay menus that are displayed during a program and hidden menus that are not displayed.

Abstract: A novel network controller for use with a digital cable headend capable of monitoring and controlling set top terminals in a television program delivery system is described. The invention relates to methods and apparatus for a network controller that manages a configuration of set top terminals in a program delivery system. Specifically, the invention modifies a program control information signal at the cable headend before the modified signal is transmitted to each set top terminal. This signal is used with polling methods to receive upstream data from the set top terminals. The invention initiates such upstream data retrieval, gathers all data received and compiles viewer demographics information and programs watched information. The invention processes this data and information to generate packages of advertisements targeted towards each set top terminal. The invention uses upstream data reception hardware, databases and processing hardware and software to accomplish these functions.

Abstract: A terminal for decoding and presenting encoded realtime and non-realtime interactive program guide (IPG) content including a realtime video portion and a non-realtime guide graphics portion. The terminal includes a demodulator operative to receive and demodulate a modulated signal to provide a transport stream, and a transport demultiplexer coupled to the demodulator and operative to receive and process the transport stream to provide a sequence of transport packets re-timestamped to synchronize encoded realtime content and encoded non-realtime content included therein. At least one video decoder is coupled to the transport demultiplexer and operative to receive and decode the encoded realtime and non-realtime contents to recover the realtime and non-realtime contents for the user interface.

Abstract: Service resource items (49) for use in call setup in a telephone system are held on servers (58) that are connected to a computer network which is logically distinct from the telephone system infrastructure; this computer network may, for example, make use of the Internet. Each service item (49) is locatable on the network at a corresponding URI and is associated with a particular telephone number. A mapping is provided between telephone numbers and the URIs of associated service resource items. When it is desired to access a service resource item (49) associated with a particular telephone number, this mapping is used to retrieve the corresponding URI (step 55) which is then used to access the desired service resource item (56, 57, 59).

Abstract: The present invention utilizes an aggregator for searching, packaging and delivering content. The aggregator processes requests, searches, provides search results and acquires content. The aggregator, operating in a communications network, includes a request and results processing server, a search engine server coupled to the request and results processing server and a content acquisition server coupled to the request and results processing server. A request and results processing server receives a request for content, the search engine server searches for the content and the content acquisition program acquires content for delivery to the user. The request and results processing server includes a search request processor that receives information related to a user's search request and provides the information to a search results form builder that creates an electronic search request.

Abstract: A set top terminal is disclosed for creating a favorites menu of television programs available for viewing, based on a user's preferences. The terminal receives a television signal from an operations center, extracts individual programs from the signal, and sends one or more of the individual programs to a television for display, based on a selection by the user. The terminal generates an interactive electronic program guide for the selection of programs. The favorites menu of the guide narrows the list of available programs to those most likely of interest to the user. The terminal receives and stores user information, including general demographic information and viewing preference information. The viewing preference information may be received directly from the user, for example by querying the user. Alternatively, it may be learned by tracking the user's viewing habits.

Abstract: A method and an apparatus are used to target interactive virtual objects to subscribers in a television delivery system. Programs are selected and virtual object locations are defined in the selected programs. The virtual objects available for targeting are categorized and the categories are correlated to subscriber information to determine the optimum targeting of the virtual objects. The invention uses upstream data reception hardware, databases and processing hardware and software, and corresponding features in the televisions to accomplish these functions.

Abstract: A method and an apparatus are used to place virtual objects in video programs. Programs are selected and virtual object locations are defined in the selected programs. The available virtual objects available are categorized and the categories are correlated to subscriber information. When a frame of a program includes a virtual object location, a default or an alternate virtual object is displayed. The virtual object location may change over space or time. The virtual object may be interactive, and may be used to link a subscriber to a remote location, such as an Internet web site. An operations center or a cable headend may generate a group assignment plan that assigns the subscribers' terminals to groups, based on factors such as area of dominant influence and household income. A placement plan may instruct the television terminals to display the desired virtual object.

Abstract: Techniques to efficiently deliver interactive program guide (IPG) to a number of terminals. Each IPG page can be decomposed into a guide portion that is specific to each IPG page and a background portion that is common for all IPG pages. The background portion can be further decomposed into a time-varying video portion and other static portions. One method includes receiving a viewer selection for imagery, where the imagery includes at least one intracoded slice and at least one predictively coded slice, and each of the intracoded and predictively codes slices are associated with respective bitstreams. Packets from the at least one bitstream corresponding to the at least one intracoded slice of the selected imagery are extracted, and packets from the at least one bitstream corresponding to the at least one predictively coded slice of the selected imagery are also extracted. The payload portions of the extracted packets are then arranged to form the selected imagery.

Abstract: Techniques to efficiently deliver interactive program guide (IPG) to a number of terminals. Each IPG page can be decomposed into a guide portion that is specific to each IPG page and a background portion that is common for all IPG pages. The background portion can be further decomposed into a time-varying video portion and other static portions. One method includes receiving a viewer selection for imagery, where the imagery includes at least one intracoded slice and at least one predictively coded slice, and each of the intracoded and predictively codes slices are associated with respective bitstreams. Packets from the at least one bitstream corresponding to the at least one intracoded slice of the selected imagery are extracted, and packets from the at least one bitstream corresponding to the at least one predictively coded slice of the selected imagery are also extracted. The payload portions of the extracted packets are then arranged to form the selected imagery.

Abstract: A method of data management for efficiently storing and retrieving data in response to user access requests. The method includes receiving a request from at least one client for a title not resident in a storage server, where the title includes a play track having a plurality of chapters. The retrieval from a secondary storage device of play track portions proximate chapter delineation points is initiated, and bandwidth capacity and quality-of-service (QoS) parameters associated with the secondary storage device is determined. In the case of a client request to begin presentation of the title at one of the chapters, streaming of retrieved portions of the play track chapter to the client is initiated, masking latency associated with the secondary storage device is provided, and retrieval of at least unretrieved portions of the play track chapter and subsequent play track portions from the secondary storage device is initiated.

Abstract: A method and an apparatus are used to target interactive virtual objects to subscribers in a television delivery system. Programs are selected and virtual object locations are defined in the selected programs. The virtual objects available for targeting are categorized and the categories are correlated to subscriber information to determine the optimum targeting of the virtual objects. The invention uses upstream data reception hardware, databases and processing hardware and software, and corresponding features in the televisions to accomplish these functions.

Abstract: Service resource items (49) for use in call setup in a telephone system are held on servers (58) that are connected to a computer network which is logically distinct from the telephone system infrastructure, this computer network may, for example, make use of the Internet. Each service resource item (49) is locatable on the network at a corresponding URI and is associated with a particular telephone number. A mapping is provided between telephone numbers and the URIs of associated service resource items. When it is desired to access a service resource item (49) associated with a particular telephone number, this mapping is used to retrieve the corresponding URI (step 55) which is then used to access the desired service resource item (56, 57, 59).

Abstract: A media content playlist generation and access system for a video entertainment network is herein disclosed whereby a plurality of media content emanating from various disparate networks may be conglomerated into a customized list. The list may contain stored media content, which are customarily stored in the head end portion of a CATV network, media content accessible via the Internet, or yet to be aired media content. The system also provides for manipulation of the playlist from various consumer electronic display devices that are interconnected to the Internet, or the PSTN, thereby allowing further customization of the playlist at the user's convenience. Additionally, a multiple user account system is provided wherein multiple user accounts may be configured in order to allow a corresponding multiple individualized playlists, which are each customized to suit each user's tastes.

Abstract: An interactive information distribution system includes service provider equipment for generating an information stream that is coupled to an information channel and transmitted to subscriber equipment. The service provider also generates a command signal that is coupled to a command channel and transmitted to the subscriber equipment. The service provider also receives information manipulation requests from the subscriber via a back channel. A communication network supporting the information channel, command channel and back channel is coupled between the service provider equipment and the subscriber equipment.

Abstract: A method of displaying menus on a screen of a television using a set-top terminal connected to the television is described. The method receives a video signal including video of a plurality of programs transmitted from a source remote from the television and the set-top terminal, generates a submenu that includes a plurality of selectable program listings, each program listing corresponding to one of the plurality of programs, displays the submenu on the screen during broadcast of the plurality of programs, displays the video of one of the plurality of programs on the screen in response to a user selection of the corresponding program listing, generates an overlay menu that includes selectable options, and displays the overlay menu together with the displayed video of the program on the screen.

Abstract: Service resource items for use in call setup in a telephone system are held on servers that are connected to a computer network which is logically distinct from the telephone system infrastructure; this computer network may, for example, make use of the Internet. Each service item is locatable on the network at a corresponding URI and is associated with a particular telephone number. A mapping is provided between telephone numbers and the URIs of associated service resource items. When it is desired to access a service resource item associated with a particular telephone number, this mapping is used to retrieve the corresponding URI which is then used to access the desired service resource item.