Abstract: Technologies are described for generating web presence data of an entity. In an example, a web presence processor may receive a request to generate the web presence data. The web presence processor may receive first and second service data relating to first and second web assets, respectively. The first web asset may be among a first set of web assets indexed by a first channel. The second web asset may be among a second set of web assets indexed by a second channel different from the first channel. The second set of web assets may be different from the first set of web assets. The web presence processor may further transform the first and second service data into the web presence data. The web presence processor may further cause an output of the web presence data on a display.

Abstract: Technologies are described for generating a story card for a search engine optimization application. The methods may comprise, by a processor, receiving search engine optimization data. The methods may comprise analyzing the search engine optimization data. The methods may comprise generating a search engine optimization report based on the analysis of the search engine optimization data. The search engine optimization report may include a value for a metric. The methods may comprise processing the search engine optimization report to generate the story card in response to determining the value for the metric exceeds a threshold value. The story card may include a message. The message may include the value and the metric. The methods may comprise generating user interface data that includes the story card.

Abstract: A system and method for generating search engine analytics data to be displayed on a display. A processor may send search queries to a first country search engine and to a second country search engine and receive first and second ranked result sets in response. The processor may generate search engine data for a domain based on the search queries, the first ranked result set, and the second ranked result set. The processor may further generate report data to be displayed on the display based on the search engine data. The report data may include data effective to display first analytics for the domain for the first country search engine and second analytics for the domain for the second country search engine. Analytics may represent trends of ranks over a time interval.

Abstract: A system and method effective to generate a search engine report. A first processor may receive a search request and a web property. The first processor may send the search request and the web property to a search engine and receive a result set from the search engine based on the search request and the web property. The first processor may determine natural search engine data based on the result set. The first processor may send the search request and the web property to a second processor and receive paid search engine data based on the search request and the web property. The first processor may generate a report based on the natural search engine data and the paid search engine data.

Abstract: Systems and methods to generate user interface data effective to display representations of tasks. A processor may receive first and second task details relating to first and second tasks. The details may include respective durations and end times. In response, the processor may generate the user interface data including a chart. The chart may include an indication of a current time, a first representation of the first task and a second representation of the second task. The first representation includes a first bar with a first length corresponding to the first task duration. The first bar includes a first highlight indicating whether the first end time is prior to the current time. The second representation includes a second bar with a second length corresponding to the second task duration. The second bar includes a second highlight indicating whether the second end time is prior to the current time.

Abstract: A system and method for associating data relating to features of an entity. A first and second processor may receive and store first and second data relating to a first and second feature of a data entity in first and second memories. A third processor may store the first and second data in a first file in a third memory with respective time stamps. The first and second processor may receive third and fourth data relating to the first and second features and store the first and second data with respective time stamps. The third processor may compare time stamps and store data relating to the first and second features associated with the most recent time stamp.

Abstract: A system and method for generating search engine analytics data to be displayed on a display. A processor may send search queries to a first country search engine and to a second country search engine and receive first and second ranked result sets in response. The processor may generate search engine data for a domain based on the search queries, the first ranked result set, and the second ranked result set. The processor may further generate report data to be displayed on the display based on the search engine data. The report data may include data effective to display first analytics for the domain for the first country search engine and second analytics for the domain for the second country search engine. Analytics may represent trends of ranks over a time interval.

Abstract: A system and method for generating search engine data to be displayed on a display. A processor may send search queries to a search engine and receive result sets in response. Search engine data may be generated for URLs based on the search queries and the result sets. Report data may be displayed on the display based on the search engine data. The report data may include data effective to display a raw data page based on the search engine data. The processor may receive a request message to modify the report data. The request message may include a request to generate a user customized data page including filtered data from the search engine data. The processor may generate modified report data in response to the request message. The modified report data includes data effective to display the raw data page and the user customized data page.

Abstract: Systems and methods to generate user interface data effective to display representations of tasks. A processor may receive first and second task details relating to first and second tasks. The details may include respective durations and end times. In response, the processor may generate the user interface data including a chart. The chart may include an indication of a current time, a first representation of the first task and a second representation of the second task. The first representation includes a first bar with a first length corresponding to the first task duration. The first bar includes a first highlight indicating whether the first end time is prior to the current time. The second representation includes a second bar with a second length corresponding to the second task duration. The second bar includes a second highlight indicating whether the second end time is prior to the current time.

Abstract: A system and method for determining a rank of a URL for a search query. A processor is effective to receive a search query and a URL. The processor may send the search query to a search engine and receive at least a first and a second result set from the search engine. The processor may determine a rank of the URL for the search query based on the first and second result sets. The processor may determine a variability of the rank of the URL based on the first and second result sets and generate a report including the rank and the variability of the rank.

Abstract: A system and method for generating a business metric score for a web page. The system may include a effective to receive from a user a web page, a keyword and a business metric factor. The processor may receive a search engine rank based on the web page and the keyword received from the user. The processor may apply a business metric function to the business metric factor received from the user to generate a business metric rank; and combine the search engine rank and the business metric rank to generate a business metric score.

Abstract: A system and method for determining a rank of a URL for a search query. A processor is effective to receive search query and a URL. The processor may send search query to a search engine and receive a result set from the search engine. The processor may determine a first rank of the URL for the search query based on the first and second result set. The processor may determine a location of the result displayed in the search engine results page and modify the first rank based on the location to produce a modified rank for the URL.

Abstract: A system and method for filtering keywords. The method may include receiving a first set of keywords. The method may include determining a first set of numbers associated with a first metric relating to the first set of keywords and a second set of numbers associated with a second metric relating to the first set of keywords. The method may include receiving at least one metric rule relating to the first and the second metric. The method may include determining a respective combination number for each keyword in the first set of keywords based on the first set of numbers, the second set of numbers, and the metric rule. The method may include filtering the first set of keywords based on the respective combination numbers to produce a second set of keywords.

Abstract: A system and method for generating a keyword ranking report. A processor is effective to receive a set of keywords and URLs. The processor may send the keywords to a search engine and receive first and second ranked result sets. The processor may filter the first and second ranked result sets based on the URLs to produce filtered result sets. The processor may generate a report based on the keywords and the filtered result sets.

Abstract: Disclosed in a system and method for facilitating the management of keyword/Uniform Resource Locator (URL) data. A first processor receives from a second processor, a request to transmit keyword/URL data. The first processor transmits to the second processor, the keyword/URL data. The first processor receives from the second processor, modified keyword/URL data. The first processor validates the modified keyword/URL data to determine if the modified keyword/URL data includes errors. The modified keyword/URL data can be used to perform keyword ranking using a search engine.

Abstract: A system and method for filtering keywords. The method may include receiving a first set of keywords. The method may include determining a first set of numbers associated with a first metric relating to the first set of keywords and a second set of numbers associated with a second metric relating to the first set of keywords. The method may include receiving at least one metric rule relating to the first and the second metric. The method may include determining a respective combination number for each keyword in the first set of keywords based on the first set of numbers, the second set of numbers, and the metric rule. The method may include filtering the first set of keywords based on the respective combination numbers to produce a second set of keywords.

Abstract: A system and method for determining a ranking function for a search engine. A training data processor receives training data, the training data including at least a first page, a first label, a second page and a second label. A feature extraction processor receives the first page, identifies first features in the first page and calculates first values relating to the first features. The feature extraction processor receives the second page and identifies second features and calculates second values relating to the second features. A machine learning processor receives the first features, the first values, the first label, the second features, the second values, and the second label. The machine learning processor generates a ranking function based on first features, the first values, the first label, the second features, the second values, and the second label.

Abstract: A system and method for filtering keywords. The method may include receiving a first set of keywords. The method may include determining a first set of numbers associated with a first metric relating to the first set of keywords and a second set of numbers associated with a second metric relating to the first set of keywords. The method may include receiving at least one metric rule relating to the first and the second metric. The method may include determining a respective combination number for each keyword in the first set of keywords based on the first set of numbers, the second set of numbers, and the metric rule. The method may include filtering the first set of keywords based on the respective combination numbers to produce a second set of keywords.

Abstract: A method and system for managing electronic advertising, indexable link templates are provided that are purchased by advertisers. The indexable link templates allow electronic advertising information to be input along with description information used for indexing by electronic search engines. The indexable link templates are filled with information by the advertiser and sent to one or more publisher's web-sites for display as static mark-up language text-link advertisements. The information allows search engine indexing, search engine placement and a higher search engine ranking that can potentially bring tens of thousands of users to an advertiser's web-site without having to spend additional money on click or impression advertising.