Abstract: A stretching device for a stretch wrap machine includes a support structure and a film support for rotatably holding a roll of stretchable film. First and second rollers are rotatably mounted to the support structure. The stretching device includes a take-off device for supporting film as it is fed from the stretching device. A power drive assembly includes a motor, and the power drive assembly is configured to rotate the first and second rollers to stretch a film between the rollers. The stretching device further includes an elongated flexible member forming a loop and having a connector adapted for securing stretchable film. A guide assembly adjacent first ends of the first and second rollers movably supports the elongated flexible member to guide stretchable film through the stretching device. A disengagable drive is operably coupled to the elongated flexible member to provide powered movement of the elongated flexible member.