Abstract: A system and method of attributing an influence that a partner has on an account, are described. The method includes receiving activity data indicating interactions between the partner and the account. The activity data is used to determine the influence that the partner has on the account. A report is transmitted for display, and the report includes influence data indicating the influence of the partner on the account. Other embodiments are also described and claimed.
Type:
Grant
Filed:
October 21, 2022
Date of Patent:
July 15, 2025
Assignee:
Crossbeam, Inc.
Inventors:
Lindsey DeFalco, Francis Ryan, Christopher Samila, Robert J. Moore