Abstract: One or more embodiments manage web-based crowdsourcing of tasks to an unrelated group of workers. An information set associated with a task to be crowdsourced is received from at least one customer that is associated with the task. This information set comprises at least a description of the task, a reward to be provided for completion of the task, and at least one adjudication rule for accepting a task result. At least one advertising campaign for the task is created based on the information set. The advertising campaign is published for access by a set of one or more worker systems. At least one task result associated with the task is received from at least one of the set of one or more of the worker systems. The task result is compared against the rule. Task results are received and compared to the adjudication rule until the rule is satisfied.