Abstract: A method for selective cooling of the brain of a patient includes providing a cervical immobilization collar, the collar including a substantially annular support structure having an extended axial length, an anterior opening, and a securing member capable of substantially covering the anterior opening. The method also includes applying the cervical immobilization collar to the patient, placing a first cooling element within the anterior opening of the substantially annular support structure, and securing the first cooling element within the anterior opening.