Abstract: A bi-directional or reversible multi-notch positioning device for use in an environment requiring clockwise and counterclockwise rotation, including tactile and audible feedback to facilitate position changes in either clockwise or counterclockwise directions. In one use of the present invention, the bi-directional multi-notch positioning device can be used as a three-way switch on a lamp socket for use with a three-way light bulb. The bi-directional three-way switch used in conjunction with a light socket allows either increasing or decreasing illumination by rotating a turnkey in either clockwise or counterclockwise directions.