Abstract: Systems and methods to provide a response to advertising determine and/or obtain a commercial good that is related to an advertisement presented to a user, and further determine and/or obtain a commercial source for that commercial good. Information regarding the particular commercial good and/or the corresponding commercial source is presented to the user, for example using a graphical user interface. The user may subsequently be able to buy the commercial good from the commercial source.
Type:
Application
Filed:
July 10, 2019
Publication date:
May 21, 2020
Applicant:
Direct Path, LLC
Inventors:
Nicholas Esayian, Jay Christopher Schirmacher
Abstract: Systems and methods to guide a user response to advertising determine and/or obtain information identifying a commercial good that is related to an advertisement presented to a user, and further determine and/or obtain commercial sources for that commercial good. Information regarding the particular commercial sources is used to select a commercial source. Information regarding the particular commercial good and the selected commercial source is presented to the user, for example using a graphical user interface. The user may subsequently be able to buy the commercial good from the selected commercial source.
Type:
Grant
Filed:
April 28, 2015
Date of Patent:
July 23, 2019
Assignee:
Direct Path LLC
Inventors:
Nicholas Esayian, Jay Christopher Schirmacher
Abstract: Systems and methods to provide a response to advertising determine and/or obtain a commercial good that is related to an advertisement presented to a user, and further determine and/or obtain a commercial source for that commercial good. Information regarding the particular commercial good and/or the corresponding commercial source is presented to the user, for example using a graphical user interface. The user may subsequently be able to buy the commercial good from the commercial source.