Abstract: A method and system for displaying targeted advertisements. The method includes executing a monitoring application on a mobile device, the mobile device configured with a sensor. The method includes detecting a start of a user purchase decision making process via a sensor reading, wherein the sensor reading includes at least one of: a search query, a user command for the mobile device, a user geographical location, a local time, a user phone call, a user local environment, and a user behavior history. The method includes selecting a relevant ad based on the start of the user purchase decision making process and the sensor reading. The method includes displaying the selected ad to the user during the user purchase decision making process.
Type:
Grant
Filed:
October 26, 2009
Date of Patent:
September 23, 2014
Assignee:
DoApp, Inc.
Inventors:
Wade Beavers, David Borrillo, Joseph Sriver
Abstract: Methods and systems for distributing advertisements are disclosed. The system includes an advertisement data store for storing a set of advertisements. The system includes a content data store for storing a set of contents. The system includes an advertisement management server to select an advertisement and user content for bundling into a standardized publishing web feed. In embodiments, the advertisement management server transmits the web feed to a mobile device via a wireless network for display. The advertisement management server subsequently executes a user-selected action in conjunction with the user action data.
Type:
Application
Filed:
June 7, 2010
Publication date:
July 28, 2011
Applicant:
DoApp, Inc.
Inventors:
Wade Beavers, David Borrillo, Joseph Sriver
Abstract: A method and system for processing purchases from a wireless device. The method includes, responsive to a search command received from the wireless device, executing a search in a retailer database. The method includes transmitting a search result to the wireless device for display. The method includes, responsive to a purchase command received from the wireless device, processing a sales transaction with a selected retailer.
Abstract: A method and system for transmitting a time- and location-sensitive discount code to a user participating in a loyalty program. The method includes determining a physical location of a user mobile device. The method includes determining a user local time. The method includes analyzing a user purchase history stored within a loyalty program data store. The method includes selecting a discount code based, in part, on the location, the local time, and the user purchase history. The method includes transmitting the discount code to the user mobile device.
Type:
Application
Filed:
October 26, 2009
Publication date:
June 10, 2010
Applicant:
DoApp, Inc.
Inventors:
Joseph Sriver, David Borrillo, Wade Beavers
Abstract: A method and system for displaying targeted advertisements. The method includes executing a monitoring application on a mobile device, the mobile device configured with a sensor. The method includes detecting a start of a user purchase decision making process via a sensor reading, wherein the sensor reading includes at least one of: a search query, a user command for the mobile device, a user geographical location, a local time, a user phone call, a user local environment, and a user behavior history. The method includes selecting a relevant ad based on the start of the user purchase decision making process and the sensor reading. The method includes displaying the selected ad to the user during the user purchase decision making process.
Type:
Application
Filed:
October 26, 2009
Publication date:
May 20, 2010
Applicant:
DoApp, Inc.
Inventors:
Wade Beavers, David Borrillo, Joseph Sriver
Abstract: Commerce widgets placed on webpages allow a full purchase transaction (browsing, selecting, and buying the product) to take place on the content owner's site (the host site). Webmasters may set the sale price and collect statistics on buyer behavior and habits. By keeping the entire transaction on the webpage, a visitor/customer is not redirected to another website. In addition, purchases may be made from within a displayed video stream.
Type:
Application
Filed:
April 24, 2009
Publication date:
October 29, 2009
Applicant:
DoApp, Inc.
Inventors:
Joseph Sriver, Wade Beavers, David Borrillo, Pete Carr
Abstract: A method and system for selecting relevant advertisements on a mobile device for a user. The advertisements are selected, in part, based on a user's physical location and a local time. Other criteria may also be used, such as past behaviors, user preferences, currently viewed content, and other criteria. Furthermore, a method and system calculates an itinerary for visiting a set of events, each event associated with a location and a time window. The itinerary is calculated to allow the user to arrive at each location within the time window. Upon user request, the method will also provide turn-by-turns in following the itinerary.
Abstract: A method and system calculates an itinerary for visiting a set of events, each event associated with a location and a time window. The itinerary is calculated to allow the user to arrive at each location within the associated time window. Upon user request, the method will also provide turn-by-turns directions in following the itinerary.