Abstract: An embodiment of the invention relates to a method for playing an audio track, comprising receiving, in a computer readable medium, at least one datum relating to a retail store; said datum selected from a group consisting of: (i) an environmental parameter in said retail store; (ii) a static situational parameter of said retail store; (iii) personal data of at least one customer in said retail store; (iv) a business objective, and a combination thereof; and selecting, using said computer readable medium, at least one audio track in accordance with at least one of said datum; and playing said audio track in at least one audio device.
Abstract: A method comprising visually providing on a user terminal, business productivity software application functionality and/or utility software application functionality to a user; and causing the user terminal to play one or more audio songs as the user engages the software. The audio songs are selected in accordance with metrics describing usage and/or engagement of the software by the user.