Abstract: A savings and investment system and method including a plurality of pre-paid investment cards (PPICs) which can be purchased by individuals as investment products for themselves or as gifts for PPIC recipients. The PPICs are pre-paid stored value cards that are provided for use with the investment system by a PPIC company, which establishes relationships with partner financial services providers and partner retailers to provide investment vehicles and the PPICs. The value stored on the PPICs can be redeemed through a PPIC website maintained by the PPIC company or the partner financial services provider(s), whereby the value on the PPIC is deposited in an investment account established for the PPIC recipient, and then allocated among specified investment vehicles. The PPIC purchaser may optionally define usage rules governing how the PPIC value is allocated.