Abstract: Techniques are described for a computing system to synchronize project data between media applications. A method includes (a) operating a first project adapter module to convert a first media project generated by a first media application from a first project format into a generalized project format, thereby generating a generalized project; (b) operating a synchronization service to manage a set of contextual rules; (c) operating a second project adapter module to convert, with reference to the set of contextual rules, the generalized project into a second project format used by a second media application, thereby generating a second media project; and (d) viewing the second media project using the second media application. A system, apparatus, and computer program product for performing this method and similar methods are also described.

Abstract: Techniques for heterogenous video editing across storage platforms are disclosed, including: mapping a first mount in a local system to a first location in a first type of storage system, the first location including a first representation of the media object; mapping a second mount in the local system to a second location in a second type of file system, the second location including a second representation of the media object that is timecode-aligned with the first representation of the media object, the second representation being different from the first representation; and providing the first mount in the local system and the second mount in the local system to the media editing application, to enable the media editing application to switch between the first representation of the media object and the second representation of the media object via the local system.