Abstract: The timing and placement of advertising on TV, radio or other broadcast media can be automatically verified or audited by monitoring and recording channels of TV, radio or broadcast media by storing and tagging discrete portions of segments of the broadcast signals in a database. A controller, or “dispatcher” server, dispatches the files to an analysis server for performing various mathematical comparisons and statistical correlations on the audio and video signals for positively identifying one or more advertisements of interest. A report is generated, providing particulars about the airing times of the advertisement of interest and whether its content exactly matches the content of a reference advertisement used as the basis for the mathematical comparisons and correlations.
Type:
Grant
Filed:
December 20, 2006
Date of Patent:
December 1, 2009
Assignee:
Eloda Inc.
Inventors:
Jean-Francois Pouliot, Jean Charles Dupuis, Geoffrey Bastien
Abstract: A method and system for extracting segments from a broadcast television signal uses a mean display attribute value of pixels of each successive frame of a video component of the signal to identify segment transitions. Elapsed times between the identified segment transitions are compared with expected durations of segments, in order to detect intervals that are likely to constitute segments. Groups of the detected intervals are subjected to tests to see if they are temporally arranged in an expected distribution typical of segments in broadcast signals. The mean display attribute values concurrent with each detected segment are then used to form a statistical profile for the segment. These statistical profiles may be used to identify re-broadcast segments. Further a stream of mean audio amplitudes is preferably used to supply further segment transitions, to improve segment detection, and to provide more statistical values.
Abstract: A system and method for extracting advertising segments from a video source, stores the extracted segments in a stractured database to be used in various applications. The system for extracting advertising, or other promotional segments, from a video signal converts the video signal to a digital format, if requied, stores the video signal in a database, scans the video signal for the presence of predetermined characteristics and uses the characteristics to locate a start and an end of each segment.
Type:
Grant
Filed:
December 26, 2000
Date of Patent:
October 25, 2005
Assignee:
Eloda Inc.
Inventors:
Jean-Charles Dupuis, Jean-François Pouliot, Yves Roy
Abstract: A system provides on-line members of the public with on-demand viewing of broadcast advertisements at no cost to the consumer. The system permits the consumer to select an ad to be viewed. The web page that plays the ad also displays a link for contacting a vendor of the advertised product. The advertiser is charged each time one of their advertisements is played.
Abstract: A method and system for extracting segments from a broadcast television signal uses a mean display attribute value of pixels of each successive frame of a video component of the signal to identify segment transitions. Elapsed times between the identified segment transitions are compared with expected durations of segments, in order to detect intervals that are likely to constitute segments. Groups of the detected intervals are subjected to tests to see if they are temporally arranged in an expected distribution typical of segments in broadcast signals. he mean display attribute values concurrent with each detected segment are then used to form a statistical profile for the segment. These statistical profiles may be used to identify re-broadcast segments. Further a stream of mean audio amplitudes is preferably used to supply further segment transitions, to improve segment detection, and to provide more statistical values.