Patents Assigned to Enliven Marketing Technologies Corporation
  • Patent number: 7565322
    Abstract: A system and method for licensing the use of “plug-in” type software that plays audio, video, and three dimensional content which logs the network address from which content is downloaded and played by the plug-in client software, then sends this information to a billing system maintained by the plug-in software developer. This billing system can then bill the content provider that is associated with the network address based on the number of times the content is played by users of the plug-in software. The system and method can also employ a public key encryption scheme to ensure that the network address information received by the plug-in software is valid and to block the playing of content from content providers that are delinquent in their license payments.
    Type: Grant
    Filed: March 29, 2000
    Date of Patent: July 21, 2009
    Assignee: Enliven Marketing Technologies Corporation
    Inventors: David N. Feldman, Sreekant Kotay, Robert E. Rice
  • Publication number: 20090112701
    Abstract: A system and method for integrating analytics data of user profiles within a social network with targeted ad campaigns. The system includes an advertisement targeting system that obtains analytics data of user profiles and utilizes the data to filter through the user profiles to select desired user profiles for delivery of advertisements targeted to the interests and personality of the desired user profiles. Utilization of the analytics data includes generating a social rank of each user profile relevant to other user profiles in the social network. An advertising marketplace is implemented for use by ad marketers to purchase advertisement rights on a user profile webpage, to filter through user profiles in a social network for select user profiles with desired analytics data, and to generate advertisement campaigns targeted to the selected user profiles within a social network.
    Type: Application
    Filed: September 9, 2008
    Publication date: April 30, 2009
    Applicant: Enliven Marketing Technologies Corporation
    Inventors: Andrew Martin Turpin, Jeffrey B. Katz, Mirko Meier
  • Publication number: 20090063284
    Abstract: A system and method for integrating analytics data of user profiles within a social network with targeted ad campaigns. The system includes an advertisement targeting system that obtains analytics data of user profiles and utilizes the data to filter through the user profiles to select desired user profiles for delivery of advertisements targeted to the interests and personality of the desired user profiles. Utilization of the analytics data includes generating a social rank of each user profile relevant to other user profiles in the social network. An advertising marketplace is implemented for use by ad marketers to purchase advertisement rights on a user profile webpage, to filter through user profiles in a social network for select user profiles with desired analytics data, and to generate advertisement campaigns targeted to the selected user profiles within a social network.
    Type: Application
    Filed: September 9, 2008
    Publication date: March 5, 2009
    Applicant: Enliven Marketing Technologies Corporation
    Inventors: Andrew Martin Turpin, Jeffrey B. Katz
  • Patent number: 7474803
    Abstract: System and method for constructing a 3D model of an object based on a series of silhouette and texture map images. In the exemplary embodiment an object is placed on a rotating turntable and a camera, which is stationary, captures images of the object as it rotates on the turntable. In one pass, the system captures a number of photographic images that will be processed into image silhouettes. In a second pass, the system gathers texture data. After a calibration procedure (used to determine the camera's focal length and the turntable's axis of rotation), a silhouette processing module determines a set of two-dimensional polygon shapes (silhouette contour polygons) that describe the contours of the object. The system uses the silhouette contour polygons to create a 3D polygonal mesh model of the object. The system determines the shape of the 3D model analytically by finding the areas of intersection between the edges of the model faces and the edges of the silhouette contour polygons.
    Type: Grant
    Filed: May 30, 2006
    Date of Patent: January 6, 2009
    Assignee: Enliven Marketing Technologies Corporation
    Inventors: Michael Petrov, Alexander Migdal, Alexei Lebedev, Veronika Shelyekhova, Leonid Polonskiy, Vadim Abadjev
  • Patent number: 7453456
    Abstract: Systems and methods for identifying the contour of an object that is depicted in an image. An object is placed on a rotating turntable and a camera, which is stationary, captures images of the object as it rotates on the turntable. In one pass, the system captures a number of photographic images that will be processed into image silhouettes. After a calibration procedure (used to determine the camera's focal length and the turntable's axis of rotation), a silhouette processing module determines a set of two-dimensional polygon shapes (silhouette contour polygons) that describe the contours of the object by comparing light intensity values in the images of the object with light intensity values from an image of the background without the object.
    Type: Grant
    Filed: May 30, 2006
    Date of Patent: November 18, 2008
    Assignee: Enliven Marketing Technologies Corporation
    Inventors: Michael Petrov, Alexander Migdal, Alexei Lebedev, Veronika Shelyekhova, Leonid Polonskiy, Vadim Abadjev