Abstract: A computer implemented system for integrating, searching, and updating media related databases comprising a first server for receiving digital content from at least one of a plurality of sources, a second server for receiving queries from at least one of a plurality of user computing devices, and a database access layer being utilized by the first and second servers to read and write to a plurality of databases. The plurality of databases comprise a content database and a media database. The content database receives at least one article of digital content from the first server via the database access layer and stores the at least one article. The media database contains at least one journalist data and media outlet data. A mapping module matches journalist data and media outlet data to at least one journalist data and media outlet data contained in the media database.

Abstract: An indication of a topic of interest is received. Multiple pieces of content are accessed, and the indication of the topic of interest is compared to the pieces of content. Based on comparing the indication of the topic of interest to the pieces of content, a piece of content is identified as being relevant to the topic of interest. An identifier is identified for an author of the piece of content. Contact information for each of multiple authors including identifiers therefor is accessed, and the identifier for the author is compared to the identifiers included in the contact information. Based on results of comparing the identifier for the author to the identifiers included in the contact information, contact information corresponding to the author is identified. Thereafter, an indication of the identity of the author and at least some of the identified contact information corresponding to the author is returned.

Abstract: A computer implemented system for integrating and searching media related databases comprising a first server for receiving digital content from at least one of a plurality of sources, a second server for receiving queries from at least one of a plurality of user computing devices, and a database access layer being utilized by the first and second servers to read and write to a plurality of databases. The plurality of databases comprise a content database and a media database. The content database receives at least one article of digital content from the first server via the database access layer and stores the at least one article. The media database contains at least one journalist data and media outlet data. A mapping module matches journalist data and media outlet data to at least one journalist data and media outlet data contained in the media database.