Patents Assigned to EXACTTARGET, INC.
  • Patent number: 10515326
    Abstract: Systems and methods are provided for processing queues in a database system. An exemplary system includes a database having a plurality of queue tables, with each queue table being associated with a different queue type and having a different schema associated therewith. A server coupled to the database determines a number of threads to allocate to a particular queue based at least in part on a number of entries in a queue table and configuration information associated with the queue and allocates that number of threads to the queue. Each thread causes a processing system of the server to retrieve work detail data for a respective subset of entries of the queue of entries from that queue table in a manner that is influenced by schema associated with that queue table and then perform a task corresponding to the queue type using the work detail data.
    Type: Grant
    Filed: August 28, 2015
    Date of Patent: December 24, 2019
    Assignee: ExactTarget, Inc.
    Inventor: D. Thomas Waltz
  • Publication number: 20170061364
    Abstract: Systems and methods are provided for processing queues in a database system. An exemplary system includes a database having a plurality of queue tables, with each queue table being associated with a different queue type and having a different schema associated therewith. A server coupled to the database determines a number of threads to allocate to a particular queue based at least in part on a number of entries in a queue table and configuration information associated with the queue and allocates that number of threads to the queue. Each thread causes a processing system of the server to retrieve work detail data for a respective subset of entries of the queue of entries from that queue table in a manner that is influenced by schema associated with that queue table and then perform a task corresponding to the queue type using the work detail data.
    Type: Application
    Filed: August 28, 2015
    Publication date: March 2, 2017
    Applicant: ExactTarget, Inc.
    Inventor: D. Thomas Waltz
  • Patent number: 9398409
    Abstract: Systems, device and techniques are disclosed for dynamically retrieving and monitoring geo-fence activity. A meta geo-fence may be identified based on a user device geolocation. The meta geo-fence having a radius that is dynamically generated to include previously defined geo-fences within or touching the meta geo-fence. User device geolocation may be monitored in relation to the defined geo-fences included in the radius of the meta geo-fence. A communication may be sent to the user device when the user device reports that the user device has entered or exited one of the previously defined geo-fences within or touching the radius of the meta geo-fence.
    Type: Grant
    Filed: September 17, 2014
    Date of Patent: July 19, 2016
    Assignee: EXACTTARGET, INC.
    Inventor: David Porter
  • Patent number: 9338121
    Abstract: A method and system for managing a messaging campaign within an enterprise are disclosed. Such a method includes generating with a server a user interface, the interface being configured to allow a user to select a recipient list based upon one or more contextual attributes stored in a database, wherein the contextual attributes are based upon the interaction of one or more recipients with external systems. The method also includes selecting a recipient list using the user interface based upon a set of contextual attributes, generating electronic messages within a message campaign, and sending the electronic messages to recipients on the recipient list.
    Type: Grant
    Filed: June 6, 2011
    Date of Patent: May 10, 2016
    Assignee: EXACTTARGET, INC.
    Inventor: James Michael Ciancio-Bunch
  • Patent number: 9275373
    Abstract: A system for introducing live content into an electronic mail message comprising at least one dynamic live content area sent through an e-mail service provider system comprises memory and a click manager. The memory includes live content comprising image data and expiration data. The click manager receives an indication of the opening of the message by a recipient, wherein the click manager accesses the memory to retrieve live content and send the retrieved live content for rendering in the dynamic live content area of the e-mail message opened by the one of the plurality of recipients.
    Type: Grant
    Filed: March 2, 2009
    Date of Patent: March 1, 2016
    Assignee: EXACTTARGET, INC.
    Inventors: James Michael Cianco-Bunch, Scott McCorkle, Richard W. Jamison
  • Patent number: 9210229
    Abstract: A computerized method and system to generate individualized shortened URLs and track user activity is disclosed. A method includes generating an individualized shortened URLs for each of a plurality of recipients, sending communications to each of the plurality of recipients, wherein each of the communications includes the individualized shortened URL, receiving a request from at least one of the plurality of recipients for the individualized shortened URL, and referring the request to a destination URL.
    Type: Grant
    Filed: October 15, 2013
    Date of Patent: December 8, 2015
    Assignee: EXACTTARGET, INC.
    Inventors: Jim McIntosh, Michael Ciancio-Bunch
  • Publication number: 20150193808
    Abstract: A computerized method and system for efficiently generating a digital marketing campaign is disclosed. The method and system includes receiving, at a server, a request from an enterprise device to generate a marketing campaign using a playbook wizard, providing for display, to the enterprise device, the playbook wizard, the playbook wizard comprising a plurality of prompts to select a recipient list, select a communication template from a database, and select a communication trigger, receiving, at the server, a selection from the enterprise device, the selection identifying at least one recipient list, at least one communication template, and at least one communication trigger, and creating a marketing campaign for each recipient based on the selection.
    Type: Application
    Filed: January 8, 2014
    Publication date: July 9, 2015
    Applicant: ExactTarget, Inc.
    Inventor: Bryan Wade
  • Patent number: 8949351
    Abstract: A system for controlling access within an enterprise to information associated with recipients of an electronic message campaign of the enterprise sent to a plurality of recipient devices wherein the enterprise includes hierarchically structured Business Units having an enterprise level Business Unit at the highest level and a plurality of second level Business Units and enterprise system communicatively coupled to a network and including an enterprise level device communicatively coupled to a plurality of second level devices includes a server and an electronic message engine The server is configured to assign an enterprise account to the enterprise system and to allow the enterprise level device to communicate selected portions of the recipient list. The electronic message engine is configured to generate electronic messages within a message campaign for sending to recipients identified by each of the second level devices from the selected portions of the recipient list.
    Type: Grant
    Filed: March 8, 2010
    Date of Patent: February 3, 2015
    Assignee: Exacttarget, Inc.
    Inventors: James Michael Ciancio-Bunch, Matt Beard, Richard W. Jamison, Tom Waltz, Jack Fisher, Jeff Middlesworth
  • Publication number: 20140278940
    Abstract: A computerized method and system for providing scheduled and relevant advertisement content in electronic marketing communications is disclosed.
    Type: Application
    Filed: January 31, 2014
    Publication date: September 18, 2014
    Applicant: EXACTTARGET, INC.
    Inventor: Bryan Wade
  • Publication number: 20140244378
    Abstract: A computerized method and system for providing real-time response to consumer activity is disclosed. The method and system includes receiving a consumer activity, the consumer activity being associated with marketing engagement by a consumer, analyzing the consumer activity to determine one or more changes to previously known attributes of the consumer stored in a database, pushing the one or more changes into a data queue, processing the one or more changes from the data queue based on a business logic process, the business logic process comprising one or more marketing activities and a timing for each marketing activity of the one or more marketing activities, and performing the one or more marketing activities based at least in part on the business process.
    Type: Application
    Filed: January 31, 2014
    Publication date: August 28, 2014
    Applicant: EXACTTARGET, INC.
    Inventors: Darin Brown, Jeff Middlesworth
  • Publication number: 20140173012
    Abstract: A method and system for managing email send jobs. Managing email send jobs includes constructing and building a plurality of emails based upon an executable process, wherein each of the plurality of emails comprises an activity data and at least one email recipients. Managing email send jobs also includes routing each of the plurality of emails to a queue at a location, wherein the location is determined based in part upon proximity to at least one of the at least one email recipients, processing each of the plurality of emails within each queue, injecting each of the plurality of emails into a mail transfer agent at the location, and sending each of the plurality of emails to the at least one email recipients.
    Type: Application
    Filed: August 6, 2012
    Publication date: June 19, 2014
    Applicant: ExactTarget, Inc.
    Inventors: James Michael Ciancio-Bunch, Tom Waltz, Jonathan David Bennett
  • Publication number: 20140143337
    Abstract: A computerized method and system to generate individualized shortened URLs and track user activity is disclosed. A method includes generating an individualized shortened URLs for each of a plurality of recipients, sending communications to each of the plurality of recipients, wherein each of the communications includes the individualized shortened URL, receiving a request from at least one of the plurality of recipients for the individualized shortened URL, and referring the request to a destination URL.
    Type: Application
    Filed: October 15, 2013
    Publication date: May 22, 2014
    Applicant: EXACTTARGET, INC.
    Inventors: Jim McIntosh, Michael Ciancio-Bunch
  • Publication number: 20140129319
    Abstract: A computerized system, method, and non-transitory computer-readable medium for simulating an electronic message campaign is disclosed including establishing one or more simulated subscribers and storing an information associated with each of the one or more simulated subscribers in a database, wherein the information comprises a profile information for each of the one or more simulated subscribers, receiving one or more communications addressed to the one or more simulated subscribers, processing the one or more communications based upon the profile information for each of the one or more simulated subscribers to generate a campaign activity, and processing the campaign activity.
    Type: Application
    Filed: October 15, 2013
    Publication date: May 8, 2014
    Applicant: ExactTarget, Inc.
    Inventors: Adam Gillaspie, Robert Weis, John Maitz
  • Publication number: 20140108443
    Abstract: A computerized method and system for correlating template data to select contextually relevant content including receiving a request from a consumer device to serve a template at a server, the template comprising at least one tag, selecting a content in a database associated with the at least one tag based at least in part on a correlation between the template and the at least one tag, substituting the at least one tag with the content, and transmitting the template from the server to the consumer device.
    Type: Application
    Filed: October 15, 2013
    Publication date: April 17, 2014
    Applicant: EXACTTARGET, INC.
    Inventors: Michael Ciancio-Bunch, Tom Waltz, Greg Curiel, Gerald Gibson, Dale McCrory, Kevin Parkerson, Matt Beard
  • Publication number: 20140108973
    Abstract: A computerized method and system for generating a graphical user interface to build an audience is disclosed including receiving a plurality of filtering attributes from a database, the filtering attributes representing characteristics associated with a plurality of recipients, generating a graphical user interface comprising a plurality of lines and at least one Boolean operand, binding at least one attribute and at least one range to each row, grouping a plurality of lines with the at least one Boolean operand to generate a Boolean expression, and executing the Boolean expression to filter the plurality of recipients based on the characteristics in the database.
    Type: Application
    Filed: October 15, 2013
    Publication date: April 17, 2014
    Applicant: ExactTarget, Inc.
    Inventors: Kevin Stark, Jim McIntosh, Rob Gardziel, Chuck Moore, Susan Gordhammer, Jason Day
  • Publication number: 20130139069
    Abstract: A method and system for managing a messaging campaign within an enterprise are disclosed. Such a method includes generating with a server a user interface, the interface being configured to allow a user to select a recipient list based upon one or more contextual attributes stored in a database, wherein the contextual attributes are based upon the interaction of one or more recipients with external systems. The method also includes selecting a recipient list using the user interface based upon a set of contextual attributes, generating electronic messages within a message campaign, and sending the electronic messages to recipients on the recipient list.
    Type: Application
    Filed: June 6, 2011
    Publication date: May 30, 2013
    Applicant: EXACTTARGET, INC.
    Inventor: James Michael Ciancio-Bunch