Patents Assigned to Eyetracking, Inc.
  • Patent number: 9077463
    Abstract: A media analysis tool is provided for defining dynamic regions of a digital media segment. The dynamic regions may contain at least part of a visible feature of the segment. Correlation of the defined regions with external data quantifying attention of a subject viewing the segment to locations on the screen provides measures of interest level and attention to visible features in the segment. The dynamic regions may be defined in only some of the frames of a segment. The dynamic region may be interpolated or extrapolated for frames in which it is not explicitly defined.
    Type: Grant
    Filed: October 21, 2013
    Date of Patent: July 7, 2015
    Assignee: EYETRACKING INC.
    Inventor: James J. Weatherhead
  • Patent number: 8155446
    Abstract: A media analysis tool is provided for defining dynamic regions of a digital media segment. The dynamic regions may contain at least part of a visible feature of the segment. Correlation of the defined regions with external data quantifying attention of a subject viewing the segment to locations on the screen provides measures of interest level and attention to visible features in the segment. The dynamic regions may be defined in only some of the frames of a segment. The dynamic region may be interpolated or extrapolated for frames in which it is not explicitly defined.
    Type: Grant
    Filed: November 6, 2006
    Date of Patent: April 10, 2012
    Assignee: Eyetracking, Inc.
    Inventor: James J. Weatherhead
  • Patent number: 7438418
    Abstract: A method for determining mental proficiency level by monitoring point of gaze, pupillary movement, pupillary response, and other parameters in a subject performing a task, collecting the data in a database, analyzing the data in the database, and assigning the subject to a score indicating the subject's particular mental proficiency level in real time.
    Type: Grant
    Filed: June 12, 2007
    Date of Patent: October 21, 2008
    Assignee: EyeTracking, Inc.
    Inventor: Sandra Peery Marshall
  • Patent number: 7344251
    Abstract: A method for determining mental alertness level by monitoring point of gaze, pupillary movement, pupillary response, and other parameters in a subject performing a task, collecting the data in a database, analyzing the data in the database, and assigning the subject to a score indicating the subject's particular mental alertness level in real time.
    Type: Grant
    Filed: February 23, 2006
    Date of Patent: March 18, 2008
    Assignee: EyeTracking, Inc.
    Inventor: Sandra Peery Marshall
  • Patent number: 6572562
    Abstract: An evaluation of affective brain function and, more particularly, to the monitoring of such function as an indication of the reception of visual stimulus. Such evaluation primarily involves analyzing dilation responses as a measure of whether the visual stimulus evokes a positive or negative affective response.
    Type: Grant
    Filed: March 6, 2001
    Date of Patent: June 3, 2003
    Assignee: Eyetracking, Inc.
    Inventor: Sandra P. Marshall