Abstract: The present invention provides a system and process for direct-to-transfer printing, including heat presses and corresponding heat press stations through which the heat presses are indexed, and at which garments are (1) dressed upon the heat presses; (2) the garments are pre-pressed; (3) thereafter components are sequentially placed on top of and fused with their corresponding garments by applying heat and pressure; and (4) the finished garments are unloaded from the heat presses. The present invention also provides a component on a carrier sheet for use in such a direct-to-transfer printing system and process, which includes identification and registration symbols (such as barcodes, QR codes or other suitable markings) in addition to a design or embellishment. The present invention further provides an ASR system for use with a direct-to-transfer printing system.