Abstract: A card holder is provided that includes a frame comprising at least three open-front card compartments for receiving cards. Disposed between the card compartments are inner uprights having a front interstitial face that is sufficiently wide to carry textual or graphical indicia. The indicia affect the cards, such as by influencing the meaning of the cards inserted into the card compartments or to enable interplay or interaction between the cards and the card holder to enhance the game play.