Abstract: A method and processing system for assessing of the health of a network of retail locations in a defined geographic area, by a process including the development of a greenfield benchmark score for a network of ideally sited locations, followed by the development of a brownfield score of current locations, for comparison to the greenfield score. The invention is further applicable to decisions to open a new location, relocate an existing location or close an existing location. In these cases, the effect of opening a new location, or relocating or closing an underperforming location is evaluated by recalculating the brownfield score after the addition of each of several potential new locations, and/or after relocating or closing each of several poorly performing locations.
Type:
Grant
Filed:
June 4, 2020
Date of Patent:
June 29, 2021
Assignee:
Fifth Third Bancorp
Inventors:
Arthur Eladio Weston, Harish Nakra, Ramakrishna C. Peddu, David Silas Jordan, Brian Lee Robinson, Vinay Kumar Jha
Abstract: A Value Proposition System (VPS) is incorporated into a financial institution's information systems, and acts as a central repository for value propositions that are available from the institution, such as account groups, discounts for minimum balance or transaction volumes, and the like. The VPS uses a data store to collect data relating to those value propositions customers have purchased or enrolled in. The data store is regularly updated by communicating information with other bank systems. This enables the VPS to evaluate value propositions to determine whether customers are qualified for the benefit of a value proposition, or alternatively have lost entitlement to those benefits.