Abstract: Hand positioning accessories for bats and other sporting goods are described. The hand positioning accessory may include an exterior surface that is at least partially concave in shape and comprises a base comprising an apex and an interior surface that is at least partially convex in shape and faces the handle of the sporting good. The exterior surface may also include a plurality of longitudinal ribs/protrusions. The hand positioning accessory may create an ovular-shaped handle region for better performance.