Abstract: Systems and methods are described herein that address the shortcomings in conventional systems via a novel technique for utilizing a social interactions and knowledge about social connections to facilitate the exchange of information from a source of the information to a consumer of the information. For example, a consumer of information may be any individual or entity seeking information. A provider of information may be any entity or individual that may provide the information sought by the consumer. As provided herein, the systems identify providers that may most efficiently provide accurate information to the consumer without requiring the consumer to waste time reviewing irrelevant information.