Abstract: Real-world physical activity—of a user of a virtual space—may be rewarded with a virtual incentive including one or more virtual benefits in a virtual space. The virtual incentive may be associated with a particular user in the virtual space. The particular user may enter and/or select other users to obtain a virtual benefit, e.g. for their participation in the real-world physical activity that formed the basis for the reward. After the one or more virtual incentives are determined for one or more users, the virtual incentives are distributed to the one or more users.

Abstract: A physical play object, such as for example a soccer ball or flying disk, may include a sensor to generate signals conveying information regarding the amount of real-world physical play which has been performed with that play object. Once the amount of play crosses a threshold level, a user may be presented with a code. With this code, the user may redeem virtual benefits and/or incentives for a virtual space. This way, real-world physical activity is encouraged through virtual space benefits.