Abstract: A user interface for a virtual world includes a circular area forming a display for an item in the virtual world, and controls surrounding only a portion of the display for controlling that item.

Abstract: A computer system and method are provided that facilitate permitting temporary access to a website or other computer application in which temporary access is given to a generic virtual character and its corresponding user. Temporary access is made available through a temporary user account that is set up by the user. The temporary user account is active for a limited time and allows the user to learn about the website, for instance, via the generic virtual character. The generic virtual character has limited access to the website and in particular to various activities or areas on the website. Unlike temporary user account holders, users who have purchased a real world item and have created premium user accounts have full access to the website via their corresponding premium virtual characters. In addition, the system and method prevent at least some interaction between the generic virtual characters and the premium virtual characters.

Abstract: Special items can be collected in advance, and only used on a special day. For example, the items can be rockets, they can only be used on Webkinz day. When the special day arrives, the countdown icon associated with the collection that has been made is changed to a launch icon. The user can drag and drop the items into order, and then they are launched in that order.

Abstract: There is provided a character training and development system for a virtual environment and related method. A character can be purchased by a user and then registered on a communication network via a unique code. Once registered, a set of attributes can be assigned to the character based on the type and class of the character. Attribute values can be assigned to the attributes by default or by user preferences. The characters can be manipulated within the virtual environment. In particular, the characters can be trained in order to improve their skills, to add new skills, and to increase their overall value and worth in the virtual environment. In addition, the characters can be traded among users for a price based on their skills. Fees can be charged for each trade. Traded characters are given a new code to transfer all control of the character to the new owner.

Abstract: A method, system and toy that provides a product that is represented on a website via a virtual replica of the product. The product has a registration code associated with it. Data associated with the product is electronically stored in the product using an electronic storage medium. A user is registered on the website by associating the user with a user ID. The user ID is associated with the virtual replica of the product by utilizing the registration code. Access is granted to one or more features on the website in connection with the virtual replica of the product subsequent to input and validation of the registration code via the user ID without requiring additional entry of the registration code.

Abstract: A system providing a graphical chat room and/or virtual world on a website in which users can control avatars or other characters to participate in activities and interact with other users' avatars/characters. The chat room or virtual world has a large common location where a large number of users might participate with their characters/avatars, but where because display of all of the participants and/or all of the area becomes impractical or otherwise unwieldy, the system determines an appropriate portion of the area and a limited number of avatars/characters to display based on some criteria.

Abstract: A computer system provides a virtual world. The computer system includes a server subsystem serving virtual world data, via a communication network, and receives data and/or commands. A registration subsystem, coupled to the server subsystem, verifies information from a toy, registers the toy, and determines a quantity of toys registered by a user who is registering the toy. The verifying includes determining the validity of the information. A virtual world providing subsystem, coupled to the server subsystem, provides the virtual world data, which produces data that presents the virtual world. The virtual world data includes a virtual toy representing the toy and a reward provided to the user for registering the toy. The reward is based on the quantity of toys previously registered by the user, such that the reward received for registering the toy is different than another reward previously received by the user for registering another toy.

Abstract: A computer system provides a virtual world. The computer system includes a server subsystem serving virtual world data, via a communication network, and receives data and/or commands. A registration subsystem, coupled to the server subsystem, verifies information from a toy, registers the toy, and determines a quantity of toys registered by a user who is registering the toy. The verifying includes determining the validity of the information. A virtual world providing subsystem, coupled to the server subsystem, provides the virtual world data, which produces data that presents the virtual world. The virtual world data includes a virtual toy representing the toy and a reward provided to the user for registering the toy. The reward is based on the quantity of toys previously registered by the user, such that the reward received for registering the toy is different than another reward previously received by the user for registering another toy.

Abstract: A method of selling products and/or services using an interactive entertainment system. The method includes steps of: providing access to interactive content to a user at a first level of access over a computer network; selling a product and/or service to the user; responsive to the selling, providing access to the content at a second level of access over the network; receiving consent from the user to display advertisements along with the content; and responsive to the selling and the receiving, providing access to the content at a third level of access over the network. The first level of access provides first access privileges, the second level of access provides second access privileges that are excluded from the first level of access, and the third level of access provides the second access privileges and third access privileges that are excluded from the second level of access.

Abstract: Provided are a method and computer system that provide a virtual world. A server of the computer system includes a storage subsystem that stores two or more items of different personalized information about multiple different users, including different user identifications and passwords associated with the user identifications respectively representing the users. The server computer system is programmed to accept login credentials including a user identification and password and validate the login credentials. The server computer system is also programmed to control formation of a first user account and storage of the first user identification and first password. The storage subsystem stores information about registration codes that have not yet been entered.

Abstract: A method and computer system for providing a virtual world are disclosed. First and second registration codes, which are different and are obtained from purchasing items are used to access different portions of a website. Subsequent to accessing the portions of the website using the registration codes, a first image and a second image are accessed to be viewed, each by using a user identification name and a password without reentering the first and second registration codes. A name is to be selected for each of the images after using the registration codes. After entering the user identification name, the first and second images are to be interacted with to bring about changes to the first and second images, and the changes are based on the interacting. An invitation is to be extended to at least one friend on the website, the at least one friend to view at least one of the first and second images in a virtual room owned by and customizable by the user.

Abstract: Provided is a method of developing user-generated challenges in a virtual environment. The method includes receiving registration information transmitted over a communication network, validating the registration information, establishing a user account on a computer and associating a first virtual character with the user account. A user is granted access to a course creation tool comprising a plurality of different course portions that are to be arranged in the virtual environment to construct a course to be navigated from a start point to an end point. Included along the course, to be encountered by another virtual character between the starting point and the end point, is a challenge region that is to interfere with a progression of the another virtual character along the course in a direction generally toward the end point. Two or more virtual obstacles represented by icons are selectable for inclusion in the challenge region.

Abstract: Provided are a method and computer system for providing a virtual world. The computer system includes a virtual product interface system, which includes a server system with an encrypted part, a non-encrypted part, and a computer-readable memory for storing an encryption key. The server system includes a network connection and sends the encryption key over the network connection addressed to a client via a secured protocol. The non-encrypted part of the server system sends multimedia information addressed to the client over the network via a non-secure protocol. The encrypted part controls adopting a virtual product by receiving a code that is indicative of a virtual product to be virtually adopted by a user and confirming the code. A communication indicative of a specific product that has been registered is carried out using the encryption key, and communication indicative of the multimedia information is carried out unencrypted, without using the encryption key.

Abstract: A computer system provides a virtual world. The computer system includes a server subsystem serving virtual world data, via a communication network, and receives data and/or commands. A registration subsystem, coupled to the server subsystem, verifies information from a toy, and registers the toy. The verifying includes determining the validity of the information. A virtual world providing subsystem, coupled to the server subsystem, provides the virtual world data, which produces data that presents the virtual world. The virtual world data includes a virtual toy representing the toy and a reward provided to the user for registering the toy.

Abstract: There is provided a character training and development system for a virtual environment and related method. A character can be purchased by a user and then registered on a communication network via a unique code. Once registered, a set of attributes can be assigned to the character based on the type and class of the character. Attribute values can be assigned to the attributes by default or by user preferences. The characters can be manipulated within the virtual environment. In particular, the characters can be trained in order to improve their skills, to add new skills, and to increase their overall value and worth in the virtual environment. In addition, the characters can be traded among users for a price based on their skills. Fees can be charged for each trade. Traded characters are given a new code to transfer all control of the character to the new owner.

Abstract: A computer system provides a virtual world. The computer system includes a server subsystem serving virtual world data, via a communication network, and receives data and/or commands. A registration subsystem, coupled to the server subsystem, verifies information from a toy, registers the toy, and determines a quantity of toys registered by a user who is registering the toy. The verifying includes determining the validity of the information. A virtual world providing subsystem, coupled to the server subsystem, provides the virtual world data, which produces data that presents the virtual world. The virtual world data includes a virtual toy representing the toy and a reward provided to the user for registering the toy. The reward is based on the quantity of toys previously registered by the user, such that the reward received for registering the toy is different than another reward previously received by the user for registering another toy.

Abstract: A unique code is used to register a virtual pet or other item using a code that is associated with the pet, and which, when entered, allows viewing and interacting with a virtual representation of the actual item on the website. If the code is entered during a specific time period, it allows obtaining at least one additional item, for example an exclusive item that cannot be obtained in any other way. The specific time period can be extended, e.g., using supplemental codes. The codes may specify fixed or variable time periods, and may be generic extension codes and extend other things other than this period.

Abstract: A computer network-based messaging system includes a multiple-layer chat filtering system for controlling the content of messages sent by users. A computer receives a message including a plurality of words entered by a sender. A word database includes a plurality of permitted words which are allowed to be transmitted. A phrase database includes a plurality of prohibited phrases which are not allowed to be transmitted. At least one of the plurality of prohibited phrases consists of a plurality of individual words that are each included in the word database. A message sending part that transmits the message over a computer network only if all of the plurality of words entered by the sender are contained in the word database and none of the plurality of prohibited phrases are contained in the message.

Abstract: A method, system and toy that provides a product that is represented on a website via a virtual replica of the product. The product has a registration code associated with it. Data associated with the product is electronically stored in the product using an electronic storage medium. A user is registered on the website by associating the user with a user ID. The user ID is associated with the virtual replica of the product by utilizing the registration code. Access is granted to one or more features on the website in connection with the virtual replica of the product subsequent to input and validation of the registration code via the user ID without requiring additional entry of the registration code.

Abstract: A social networking website allows users to interact socially without revealing any information about themselves. The only information they reveal is about their virtual pets in the virtual website world.