Abstract: Method and system for incentivizing student achievement and teacher performance by maintaining a database of students and their attributes, providing teachers access to update the attributes, and permitting businesses to offer attribute-related incentives to the students and teachers, but only when the student qualifies for the incentive based on their attributes or the teacher qualifies for the incentive based on the attributes of their students. Each student interacts with an incentive database to obtain a list of the available incentives. Each business interacts with the database and upon providing an identification of a student seeking an incentive, receives an indication of whether the student qualifies for an offered incentive. If so, the student is able to use the incentive.