Abstract: In one embodiment a hand operated machine for making curly ribbon products comprises a rotary drum that includes a station to attach the uncurled ribbons (more than one), a cutting station to cut the curled ribbons, and a stapling station to staple the ribbons together or to a card, ribbon, or the like. A handle is provided to rotate the drum and a fixed curling mechanism mounted downstream of the drum serves to curl the ribbon as the drum rotates to place the ribbon in contact with the curling mechanism. In another embodiment the machine is automated and includes a drum that has the same stations. The attaching station includes a pair of jaws that are sequentially movable one relative to the other and together to attain attaching the ribbons to the drum for the first cycle, detaching the ribbon during the first cycle and attaching the succeeding ribbon used in the next cycle for mass producing the curly ribbon product.