Abstract: A pixel unit included in a multi-domain vertically aligned liquid crystal display is provided. The pixel unit includes a first insulating substrate having a first side and a second side, a second insulating substrate having a third side and a fourth side, a plurality of liquid crystal molecules filled between the first side of the first insulating substrate and the fourth side of the second insulating substrate, an electric field generation device for providing an electric field to change alignment of the liquid crystal molecules, and a cone protrusion formed on the first side of the first insulating substrate for generating an advance inclination of the liquid crystal molecules around the cone protrusion.