Abstract: A system and method of presenting benefits to a user of a computing device is provided. The method may include detecting user activities via a computer program executed on the computing device, storing a list of detected user activities in a user history in the computing device, and receiving a list of predefined benefits from at least one remote server. Each of the predefined benefits may include an associated trigger user activity. The method may further include storing the list of predefined benefits in the computing device, and determining a predefined benefit to present to the user based at least on the presence of a trigger user activity for the predefined benefit in the user history, via the computer program in the computing device. The method may further include presenting a matched predefined benefit to the user.