Abstract: A system, computerized method, and program product for visualizing an effect of search terms on search results. This may include a storage device configured to store a computer program and a data source. The data source could include a plurality of search terms that are associated with a first search result factor and a second search result factor. Typically, the first search result factor represents a first search result characteristic and the second relevance factor represents a second search result characteristic. The search terms may be arranged on a coordinate system such that the first relevance factor corresponds to a first axis of the coordinate system and the second relevance factor corresponds to a second axis of the coordinate system. A graphical representation of the search terms may be displayed according to the arrangement of search terms on the coordinate system.