Patents Assigned to HYPE AR, Inc.
  • SYSTEM AND METHOD FOR DETERMINING USER INTERACTIONS WITH VISUAL CONTENT PRESENTED IN A MIXED REALITY ENVIRONMENT
    Publication number: 20230409112
    Abstract: Embodiments of the present invention provide a system for generating and displaying tailored advertisements in a mixed reality environment. The system is configured for continuously identifying one or more objects in a mixed reality environment, identifying the one or more objects match advertising targets, generating a tailored advertisement, transmitting the tailored advertisement to the user device, causing the user device to display the tailored advertisement, determining that the user is interacting with the tailored advertisement, and capturing one or more metrics associated with the interaction of the user with the tailored advertisement.
    Type: Application
    Filed: May 19, 2023
    Publication date: December 21, 2023
    Applicant: HYPE AR, Inc.
    Inventor: Spandana Govindgari
  • SYSTEM AND METHOD FOR IDENTIFYING TAILORED ADVERTISEMENTS BASED ON DETECTED FEATURES IN A MIXED REALITY ENVIRONMENT
    Publication number: 20220253907
    Abstract: Embodiments of the present invention provide a system for generating and displaying tailored advertisements in a mixed reality environment. The system is configured for continuously identifying one or more objects in a mixed reality environment, identifying the one or more objects match advertising targets, generating a tailored advertisement, transmitting the tailored advertisement to the user device, causing the user device to display the tailored advertisement, determining that the user is interacting with the tailored advertisement, and capturing one or more metrics associated with the interaction of the user with the tailored advertisement.
    Type: Application
    Filed: April 25, 2022
    Publication date: August 11, 2022
    Applicant: HYPE AR, Inc.
    Inventor: Spandana Govindgari
  • System and method for generating visual content associated with tailored advertisements in a mixed reality environment
    Patent number: 11341543
    Abstract: Embodiments of the present invention provide a system for generating and displaying tailored advertisements in a mixed reality environment. The system is configured for continuously identifying one or more objects in a mixed reality environment, identifying the one or more objects match advertising targets, generating a tailored advertisement, transmitting the tailored advertisement to the user device, causing the user device to display the tailored advertisement, determining that the user is interacting with the tailored advertisement, and capturing one or more metrics associated with the interaction of the user with the tailored advertisement.
    Type: Grant
    Filed: August 31, 2020
    Date of Patent: May 24, 2022
    Assignee: HYPE AR, INC.
    Inventor: Spandana Govindgari
  • SYSTEM AND METHOD FOR GENERATING VISUAL CONTENT ASSOCIATED WITH TAILORED ADVERTISEMENTS IN A MIXED REALITY ENVIRONMENT
    Publication number: 20220067792
    Abstract: Embodiments of the present invention provide a system for generating and displaying tailored advertisements in a mixed reality environment. The system is configured for continuously identifying one or more objects in a mixed reality environment, identifying the one or more objects match advertising targets, generating a tailored advertisement, transmitting the tailored advertisement to the user device, causing the user device to display the tailored advertisement, determining that the user is interacting with the tailored advertisement, and capturing one or more metrics associated with the interaction of the user with the tailored advertisement.
    Type: Application
    Filed: August 31, 2020
    Publication date: March 3, 2022
    Applicant: HYPE AR, Inc.
    Inventor: Spandana Govindgari
  • SYSTEM AND METHOD FOR DETERMINING USER INTERACTIONS WITH VISUAL CONTENT PRESENTED IN A MIXED REALITY ENVIRONMENT
    Publication number: 20220066550
    Abstract: Embodiments of the present invention provide a system for generating and displaying tailored advertisements in a mixed reality environment. The system is configured for continuously identifying one or more objects in a mixed reality environment, identifying the one or more objects match advertising targets, generating a tailored advertisement, transmitting the tailored advertisement to the user device, causing the user device to display the tailored advertisement, determining that the user is interacting with the tailored advertisement, and capturing one or more metrics associated with the interaction of the user with the tailored advertisement.
    Type: Application
    Filed: August 31, 2020
    Publication date: March 3, 2022
    Applicant: HYPE AR, Inc.
    Inventor: Spandana Govindgari
  • SYSTEM AND METHOD FOR IDENTIFYING TAILORED ADVERTISEMENTS BASED ON DETECTED FEATURES IN A MIXED REALITY ENVIRONMENT
    Publication number: 20220066537
    Abstract: Embodiments of the present invention provide a system for generating and displaying tailored advertisements in a mixed reality environment. The system is configured for continuously identifying one or more objects in a mixed reality environment, identifying the one or more objects match advertising targets, generating a tailored advertisement, transmitting the tailored advertisement to the user device, causing the user device to display the tailored advertisement, determining that the user is interacting with the tailored advertisement, and capturing one or more metrics associated with the interaction of the user with the tailored advertisement.
    Type: Application
    Filed: August 31, 2020
    Publication date: March 3, 2022
    Applicant: HYPE AR, Inc.
    Inventor: Spandana Govindgari