Abstract: Methods and systems for providing a telephone user with one or more of a plurality of possible voice scripts are disclosed. The voice scripts may be comprised of one or more individual voice modules which are dynamically selected for presentation to the user based on information known about the user. The information known about the user may include the user's identity, information obtained from the user on one or more previous calls, and/or demographic information obtained from third party sources. The user's identity may include the user's ANI, gender, and/or other identity data. The user's gender may be determined by analyzing the tonality of the user's voice.

Abstract: A computer implemented method and apparatus for determining marketing-based attribution that may be used for targeted and effective acquisition of customers when multiple marketing interactions are employed to target the consumers attention. The method and apparatus provide also provides a mechanism for appropriately rewarding the marketing partners in customer acquisition.

Abstract: Methods combine speech recognition with telephonic sales order processing, in order to automate and improve the efficiency of telephone sales orders, by responding appropriately to vocalizations, pausing for interruption, repeating responses when appropriate, automatically transferring calls to human agents or different automated systems at appropriate points in a transaction, and collecting information. A method accepts incoming sales order calls and appropriately handles order processing. A method connects outgoing calls to customers who have disconnected before completing sales order calls, and appropriately handles sales and order processing.