Abstract: A system and method for evaluating the performance of a first at least one of a plurality of outlets is provided. The system includes a computer system configured to execute a data access application, wherein the data access application includes a plurality of user accounts, wherein each of the plurality of user accounts includes a user group, and wherein a second at least one of the plurality of outlets is associated with the user group. The system also including a data storage device configured to store market measures from a portion of the plurality of outlets and industry-standard market measures, wherein the data access application allows a user to access the industry-standard market measures and data associated with the outlets associated with the user group of user's user account.

Abstract: Techniques for inter-relating various types of data from a plurality of dissimilar data sources relating to marketed pharmaceutical products are disclosed. Various data types may be inter-related based on one or more common data features and displayed in a comprehensive format.

Abstract: Prescriptions are imputed or allocated to a non-reporting sample outlet in a universe of outlets that generally report prescription data to a database. Prescriptions are imputed or allocated based on the outlet's recent prescription or physician distribution. Prescription allocations to an outlet for a particular product in a product group are proportional to the ratio of the recent prescriptions for that particular product and for the product group.

Abstract: A sales management data analysis system and method for interpreting raw sales management data are provided. A plurality of natural language questions are provided, wherein each of the natural language questions correspond to at least one database query. An at least one database is queried in accordance with a selected one of the plurality of natural language questions. A particular data set is created responsive to the querying of the at least one database in accordance with the one of the plurality of natural language questions from the at least one database. And the particular data set is sent to a destination, the particular data set configured to be able to provide a particular visual interpretation thereof, wherein the particular visual interpretation is of a particular type.