Patents Assigned to INFILECT TECHNOLOGIES PRIVATE LIMITED
  • Patent number: 11966929
    Abstract: A system for recognizing a plurality of assets in an environment, determining a brand associated with each of the plurality of assets using a deep neural networking model, and computing a brand visibility and a compliance metric for the brand is provided, The system (i) determines a location of a plurality of assets and type of each of the plurality of assets within the media content, (ii) determines a brand and at least one object from the brand associated with each of the plurality of assets, (iii) determines at least one attribute of the at least one determined object associated with the brand, (v) implements at least one compliance rule to the at least one attribute of the at least one object, (vi) automatically determines a brand visibility and a compliance metric for the brand within the environment based on attention sequence and heatmap corresponding to the media content.
    Type: Grant
    Filed: January 20, 2020
    Date of Patent: April 23, 2024
    Assignee: INFILECT TECHNOLOGIES PRIVATE LIMITED
    Inventors: Vijay Gabale, Anand Prabhu Subramanian
  • Patent number: 11699162
    Abstract: The system for recognizing one or more objects of a design creative within an environment, analyzing the one or more objects using a deep neural networking model and generating a modified design creative by (i) determining a location of a design creative within the media content, (iii) determining an object from the design creative, (iv) determining an attribute of the object, (v) implementing a compliance rule to the attribute of the object to determine a distinctness and an effectiveness of a brand product, (vi) generating an attention sequence and heatmap for the media content, (vii) automatically generating a first recommendation based on the compliance rule, the attention heatmap, and the attention sequence, and (viii) automatically generating a modified design creative for the environment based on the attention heatmap, the attention sequence and the generated first recommendation using the deep neural networking model.
    Type: Grant
    Filed: December 4, 2019
    Date of Patent: July 11, 2023
    Assignee: INFILECT TECHNOLOGIES PRIVATE LIMITED
    Inventors: Vijay Gabale, Anand Prabhu Subramanian