Patents Assigned to Insightera Ltd.
  • Publication number: 20140143655
    Abstract: The present invention discloses a method for providing adjusted content in a webpage in a website. The method comprising the steps of: tracking visitors that are visiting the monitored website to identify one or more parameters relating to visitor profile, navigation behavior and/or content usage, analyzing the parameters that were identified selecting at least one statistical algorithm, which is relevant for the type of knowledge that was identified, real time monitoring visitor behavior including: profile, navigation path and/or content usage of each visitor in the monitored website, real time analyzing the monitored behavior according to the relevant statistical algorithm and real time replacing or adding content in the webpage to be presented for a specified visitor according analysis results in a specified part of the webpage.
    Type: Application
    Filed: November 21, 2013
    Publication date: May 22, 2014
    Applicant: Insightera Ltd.
    Inventors: Mickey ALON, Mike TELEM